COST AND PERCEPTION

money

I don’t like to talk about money or budgets. My reasons are simple. Let’s say I told you HIVE cost $20,000. You might look at the film and think, “Ya that looks like about 20Gs.” Now let’s say I told you it cost $200,000. You might say, “What did you spend all that money on cause it’s sure not on the screen.” Now, what if I told you it cost $2,000. Your response might be, “Wow, you did all that for two grand?” 3 budgets, 3 different reactions to the exact same film. Money changes how people look at things so before anyone asks, FILTH will cost exactly as much as I spend on it.

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